How do I get more customers into my retail store?

We use the Zenith Method™ to help you increase visibility, attract the right foot traffic, and turn browsers into buyers. Most of our clients see an increase in traffic within weeks of implementing the strategy.

What kind of retailers do you work with?

I coach independent retailers across the UK — from gift shops and clothing boutiques to lifestyle stores and homeware brands. If you run a physical store or sell in-person and want more sales, I can help.

Do I need a big budget to grow my retail business?

No. Most of my clients grow without spending heavily on ads. We focus on connection, storytelling, customer experience, and systems that increase sales organically and sustainably.

What makes Samuel Chapman different from other business coaches?

I’ve built and sold multiple six-figure businesses, including brick-and-mortar stores, and I specialise in real-world retail, not theory. My coaching is personal, practical, and proven — rooted in results, not fluff.

Retail Business Coach for Business Owners Who Want Consistent Sales

Struggling to get your products seen and sold?

This 1:1 retail coaching is your step-by-step path to visibility, confidence, and growth.

Welcome to Samuel Chapman | Retail & eCommerce Business Coaching

If you’re a product-based business owner or small retail brand trying to grow your sales but feeling stuck, you’re in the right place.

I offer 1:1 coaching for retail and product businesses ready to attract more customers, increase their average order value, and create a profitable, sustainable business... without guesswork.

BOOK YOUR FREE DISCOVERY CALL

You're Not Lazy. You're Not Lost. You're Just Overloaded.

You're juggling marketing, packaging, stock, customer service, and social media. You're posting, promoting, and praying it pays off… but it still feels like you're invisible.

Sound familiar?

“I’m showing up, but nobody’s buying.”

“I don’t know what’s working and what’s wasting my time.”

“I want to grow but I have no idea what to focus on.”

You don’t need more hacks.

You need a plan and someone in your corner who’s done this before.

Imagine This Instead...

Waking up with a clear focus on what to do to grow your product sales

Knowing exactly what to say, where to show up, and how to attract the right customers

Having support from someone who’s built a 6-figure retail brand and helped hundreds of small business owners do the same

Seeing consistent sales, better customer engagement, and a business that feels fun again

That’s what happens when you stop guessing and start working with someone who gets it.

Book Your Free Discovery Call

Meet Retail & eCommerce Coach: Samuel Chapman

I’ve built multiple successful product businesses from the ground up, starting with zero audience and a whole lot of doubt.

Now, I help product-based business owners like you take control of your growth.

I’m not just here to coach.

I’m here to show up with you every step of the way with real strategies, tough-love truth, and tailored support that actually works.

You don’t need more noise. You need focus.

That’s what I bring.

What You Get in 1:1 Retail & eCommerce Consulting

A personalised strategy tailored to your business, goals, and products

Clear, actionable steps to increase visibility, attract better customers, and boost sales

Weekly support and check-ins to keep you on track and out of overwhelm

Telegram access for quick feedback and guidance between sessions

A proven product business growth framework customised to you

Book Your Free Discovery Call

Is This Right for You?

You sell physical products and want more consistency in your sales

You’re tired of trying to figure it all out alone

You’ve built something special but it’s not where you know it could be

You’re ready for structure, clarity, and results, not more busywork

This isn’t for you if you’re not ready to take action.

But if you are? I’ll meet you at the starting line.

Client Transformations

“Before working with Sam, I was burnt out and barely getting any sales. Now? I’ve had my best sales month ever, I finally understand my customers, and for the first time I feel like a business owner, not just a maker.”

- Chanelle, Jewellery Business Owner

"Sam is patient, very knowledgeable, empathic and able to cut through all the what ifs that are going on in my head so that we set a strategy each week with purpose and direction."