How do I get more customers into my retail store?

We use the Zenith Method™ to help you increase visibility, attract the right foot traffic, and turn browsers into buyers. Most of our clients see an increase in traffic within weeks of implementing the strategy.

What kind of retailers do you work with?

I coach independent retailers across the UK — from gift shops and clothing boutiques to lifestyle stores and homeware brands. If you run a physical store or sell in-person and want more sales, I can help.

Do I need a big budget to grow my retail business?

No. Most of my clients grow without spending heavily on ads. We focus on connection, storytelling, customer experience, and systems that increase sales organically and sustainably.

What makes Samuel Chapman different from other business coaches?

I’ve built and sold multiple six-figure businesses, including brick-and-mortar stores, and I specialise in real-world retail, not theory. My coaching is personal, practical, and proven — rooted in results, not fluff.

Your

Scorecard Is In

Here’s Your Next Step...

You’ve put your heart into your business but something still isn’t working.

Whether you’re struggling to get more people through the door, wondering why browsers don’t turn into buyers, or just exhausted from doing everything alone… this is your turning point.

The good news?
The problem is fixable.
And now you know exactly where the fix needs to happen.

Your First Step: Transform Your Business

Most independent retailers I work with score low or medium in visibility, consistency, or conversion. That’s why I created this highly practical masterclass bundle.

This is for you if you’re thinking things like:

“I’m doing all the things but I’m still not getting sales.”

“I’m tired of guessing what to post or promote.”

“I just want to know what will actually work.”

✅ It’s self-paced
✅ It’s built specifically for product-based retailers
✅ And it’s already helped 100s of small business owners sell smarter, not harder

Inside you’ll get clear strategies to:

Stand out and get seen

Attract more of the right customers

Turn views into purchases

Drive repeat business without relying on discounts or ads

I'm Ready To Transform My Business

Want more personalised help?

Here are the other ways I help you succeed

Step 2: Turn Browsers Into Buyers With a Personalised Store Walkthrough

Step 3: Ready for Bigger Growth? Apply for the Retail CEO Accelerator

Not Sure Which One’s Right For You?

These Retailers Took the Same Steps

(and Saw Big Results)

"I was overthinking everything. This changed that."

I used to sit down to work and waste time scrolling or tweaking Canva graphics. This plan gave me structure. I now know what to post, what product to promote, and why. Sales are up and my confidence is back.

- Alicia

"From no sales to £400 in one weekend!"

I watched your Masterclasses on a Friday night, updated my product page, and had 6 orders by Sunday. I’ve never had that before and it’s all because of how clearly this plan shows what actually works.

- Emma

"This gave me clarity when I was spiralling."

Before this, I was changing strategy every week and getting nowhere. Sam breaks it all down into super simple steps. The way he teaches how to get repeat customers is GOLD. I've already re-engaged 10 past buyers!

- Lee

"I finally feel in control of my business again."

I used to wake up with zero clue what to post or promote. After watching just ONE of these masterclasses, I had my entire month mapped out. I’ve already seen a 32% increase in daily orders just by following the content plan.

- Jasmine

“ Before I signed up I wasn’t sure I’d have the time to do what Sam would suggest we work on each week and I was worried that alone might add to the overwhelm but I look forward to it each week knowing that I’m being held accountable and I have Sam to guide me and point me in a direction so I can figure things out quicker than before.

I’m so glad I did join up, my language is becoming clearer, my processes becoming smoother, i’m clearer on my to-do list and my confidence has grown very quickly in just 4 weeks. I would definitely recommend Sam to others.”

- Claire

“Before working with Sam, I was constantly on. Packing orders at 10pm, rewriting product descriptions, and second-guessing every decision. I thought that was just part of running a small shop. But within weeks of joining, I’d doubled my monthly revenue and more importantly reclaimed my time with my family again!

My messaging is clearer, my marketing is doing the heavy lifting, and I finally have my weekends back. I now spend Saturdays with my daughter instead of glued to my laptop, and I’m not waking up at 3am worrying about my next sale. I feel like a business owner now, and for the first time in a long time, I actually feel proud and in control.”

- Susan

“I used to feel stuck at £5k a month, no matter how hard I worked or how much I posted. Since joining the Retail CEO Accelerator, everything’s changed. We restructured my product offers, improved my average order value, and created a clear content plan that actually converts.

Now I’m hitting £40k-£50 months and selling out faster than I can restock. But the biggest win? I’m no longer tied to my phone 24/7 or feeling like I’m failing as a mum. I finish work earlier, I’m more present with my kids, and I’ve even started planning our first proper family holiday in years. I finally feel like I’ve built something that supports my life, not something that takes over it.”

- Rachel